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Discover how we successfully delivered an
outstanding invoice payment solutions
for a USA based large dental instrumentation
manufacturer on a leading B2B commerce cloud platform

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Customer Centric Strategies

Features implemented for our client in delivering online invoice payment solutions

Reduced the offline payment process by eliminating manual handling of invoice details resulting into faster payments cycles
Developed a rich and flexible user interface that has helped improve the customer experience and engagement on the site
Provided the business a competitive edge in the eCommerce domain which is increasingly prioritizing a good user experience
Data driven solution to view any invoice payment history and invoice detail
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How can the Invoicing Process be improved?

Digitization, automation, and clarity are some of the defining areas of a modern invoicing process.

Invoicing is an indispensable part of every business, regardless of its environment. Despite its significance, businesses never really paid much attention to enhancing their existing invoice processing. But this is changing with technological advancements taking centre stage in the business world. Things like online invoices are now becoming more prevalent by the day.

So here are a couple of ways to exchange your existing invoice processes to keep up with evolving customer expectations.

Invoicing Process be improved
Establish Clear Terms
  • Establish Clear Terms: Businesses often send out invoices without any idea of when they are getting paid for the same. But this has to change if you want to enhance your invoice processing. Establishing clear terms is a great way to start this initiative. You can use engaging, interactive content for eCommerce websites that can be collated with your invoices to make them seem more professional and actionable.
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  • Embrace Digitization: Times have changed, and finding a business using only paper invoices is almost impossible. With increasing digitization across the globe, more and more businesses are choosing to go paperless with their invoices. Plus, you can provide your customers with an online payment solution and enhance the efficiency of your invoice processing. Besides that, emailing your invoices to clients is also an excellent idea for businesses looking to reduce their turnaround time.
Embrace Digitization
Automated Invoicing
  • Automated Invoicing: It is the age of technologies such as artificial intelligence, machine learning, robotic process automation, and hyper-automation. Hence it only makes sense you leverage these automation capabilities to enhance your existing invoice processes. There are quite a few products that can be used to facilitate automated invoice creation.
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How do you create a customer-centricity culture?

Creating a customer-centric culture is largely dependent on amplifying the interaction and experience for your clients.

Growing access to high-speed internet coupled with some factors has increased the competition in the business world like never before. As a result, it is now more important than ever to ensure your business stands out in the crowd. Now there are many ways you can realize this goal, but delivering customer-centric experiences is the first thing you ought to do.

Of course, there is no one way to deliver the ideal customer experience, but fortunately, you can create a customer-centric culture in your virtual or online store with simple additions. Using the right content for an eCommerce website is one such thing, but there are other ways that include:

customer-centricity culture
Value Customer Insights
  • Value Customer Insights: As an organization sets on a journey to transform itself into a customer-centric B2B business, it is important they first understand its customers. This means every employee needs to make efforts to understand their customers better. Realizing this goal might not be very easy, but taking insights from your customers can be a great way to start. You must not shy away from gathering customer insights about ways to enhance your offerings and use this data to enhance the customer experience.
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  • Interact With Your Customers Regularly: Of all the customer-centric strategies, the most important one is communicating with your customers. There is no better alternative than to communicate with your customers directly. This gives businesses an excellent opportunity to better understand their customers and leverage personalization to drive better sales. While physical stores can have employees communicate directly with customers, online businesses can leverage relevant and interactive content for eCommerce websites to achieve similar results.
Interact With Your Customers Regularly
Use Customer Compensation Programs
  • Use Customer Compensation Programs: Another effective way to build a customer-centric business environment is through customer compensation programs. Businesses can leverage different strategies to incentivize customers for their trust in the brand. This plays a vital role in allowing customers to feel more valued, which contributes greatly to creating a customer-centric business environment.
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  • Make Customer Centricity One Of Your Defining Values: Every business has a certain set of core values that creates recognition for them in the market. Your core value can be centred around making customer centricity one of your essential values. This is something that can help you integrate customer centricity into your business to ensure it lasts long.
Make Customer Centricity One Of Your Defining Values

8 essential features to consider when setting up a B2B commerce site

Integration with Inventory & Warehouse Modules
Mutli-Lingual & Multi-Currency Option
B2C like Front End Experience
Varied Pricing Options
Easy connection to Sales Agent App
Flexible Ordering & Easy Re-Ordering
Self Service Customer Portal
Simple Sign-Up page
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About Adapty

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Adapty is a leading digital commerce company with offices in the USA, UAE, and India. As experts in digital commerce and customer experience (CX) platforms, our technology teams design and implement omnichannel solutions that drive customer engagement and enable business growth. We help retailers adapt to the rapidly changing business environment.

Adapty is part of Apexon, a digital technology services and platform solutions company that partners with clients to improve their digital experience and insight. With more than 25 years of experience, our 5000+ talented team in more than 10 offices worldwide are helping companies enhance their digital experience with their customers.


Set the right goals
Consider Every User’s Journey
Appreciate the Complexities of B2B
Understand Critical Integrations
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