78% of consumers buy based on experience alone Swipe Up Leverage your CX strategy now!
78% of consumers buy based on experience alone

Leverage your CX strategy now!

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Customer Experience

Move into the world of modern Customer Experience (CX) to become a digital powerhouse

Modern Customer Experience
As per a recent survey, 86% of buyers are willing to pay more for a better customer experience.

Customer experience goes further than marketing strategies and touchpoints. As your prospects find multiple channels to reach you, optimizing their interaction cycles to develop a favorable business outcome is all that shall matter in the coming times.

Leaders must go beyond organizational goals, pushing a customer-obsessed agenda.

Sadly, most businesses are stuck at creating computational designs that lead the prospects through a maze of inconsistent feeds. Whereas, a great customer experience strategy should outright display the brand differentiators – improving confidence, loyalty and satisfaction.

The Secret to Customer Experience

Here is what no one told you ...

The true equity of CX lies in making sure all roads lead to the same destination. That is to say, irrelevant of the channel, the competitors, the device or the design, your work begins at unravelling customer demand.

Find the gap, understand the purpose and implement a bottom-up approach to fulfill their needs. By creating a pathway that anticipates the expected outcomes, you can essentially find yourself at the top of the digital pyramid.

Customer Experience (CX) AT ADAPTY

We’re embracing the changing definitions of customer relationship – building experience models that reiterate your brand proposition through an omnichannel approach.

Partner companies like Oracle, Salesforce, Adobe, Sitecore and Episerver help us drive your customer data into actions, impacting the tech transformation from your homefront.

An Absolute Guide To Deliver A Seamless Customer Experience

Customer Experience (CX) ebook part 1

Current Cx Trends, AI, Analytics & More To Grow Your Business

As customers of all ages begin to discover the efficiency and convenience that the internet brings, organizations will have to accelerate their value creation at the forefront. Now, customer experience goes beyond the traditional definitions of buying and selling. It involves the perceptions, impressions and intentions of a customer along the way. In essence, every touchpoint must meet or exceed the expectations, making the experience completely seamless and positive.

Thus, building an organization that is connected to every part of the brand, aligning from the front office to the back end, shall be the route to delivering an omnichannel CX. Today, consistently offering this approach is the key brand differentiator in every market.

We encourage you to assess the strategies in this eBook to decide how your customer experience shall align with the new reality.

Customer Experience (CX) ebook part 2

Hyper-Personalization for Seamless Customer Experience: AI, Analytics, BigData & Everything in Between

The concept is based on developing a segment-of-one to supply contextual information, products and services. While personalization is all about incorporating transactional data such as title, name, organization and purchase history, hyper-personalization dives into behavioural and real-time data that is relevant to a particular user.

Leveraging artificial intelligence and real-time data forms the foundation of the approach. As digital branding and positioning become more competitive, hyper-personalization takes the guesswork out of the picture to improve customer experience across an omnichannel platform.

As the upcoming trends reshape the CX landscape, Adapty is supporting companies by capturing the value that lies in closing the gap between expectations and experiences.

Our Customer Experience (CX) Suite Of Services

  • Ecosystem discussion
  • Stakeholder workshops
  • Design research
  • Content strategy
  • Lightning decision jams
  • Proof of concept creation
  • Measurement framework
  • User journey mapping
  • UX design
  • Visual design
  • Prototyping
  • Usability testing
  • Interaction design
  • Information architecture
  • Illustration
  • Animation
  • UX writing
  • Platform selection
  • Front end development
  • Back-end integration
  • Digital asset management
  • Tech Audit
  • DevOps
  • Data Analysis
  • Multivariate testing
  • Experimentation
  • Organic Optimization (SEO)

Adapty Methodology

CX Delivered

How are we administering, measuring, recording and reporting these learnings into the system


How do you follow up with customers and extend the current relationship?


How do you leave the customer feeling at the end of the interaction?


How are customers attracted to and informed of the service or product?


How does the customer enter into your digital ecosystem?


How does the customer interact throughout the entire experience?


How do you leave the customer feeling at the end of the interaction?


How do you follow up with customers and extend the current relationship?


How are we administering, measuring, recording and reporting these learnings into the system


How UX can strengthen your CX stratergy

Get you UX playbook now


Key CX stratergies to drive conversions on your eCommerce site

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A free CX assessment for your website

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Solutions and Services

Discover how Adapty supports you to make customer-led decisions